About Gemma Analytics
At Gemma, we help our clients activate data by using state-of-the-art technology. Our clients make better choices and are empowered to make use of their data on their own. We are service-focused, yet also build open-source tools to deliver a more effective and efficient service. You can read more about our data philosophy here.
Our clients range from Series A ventures to SMEs with 30 to 13,000 employees per client. We have an honest, pleasant, and fun work environment. Please make reference calls on us for validation :)
About the job
At Gemma Analytics, we help clients become more data-driven by leveraging data to drive smarter marketing strategies and optimize business performance. As a Marketing & Tracking Analyst, you'll not only work with marketing data but also dive into the engineering side of analytics, enabling more sophisticated and actionable insights. You'll collaborate cross-functionally with client stakeholders and our internal data specialists to ensure that tracking, analytics, and reporting are efficiently set up to maximize the value of data across campaigns. This role gives you the opportunity to tackle complex problems while helping startups and SMEs make well-informed, data-driven decisions.
Responsibilities:
As we are tooling-agnostic, you will touch on multiple technologies and understand the in’s & out’s of what is currently possible in the data landscape
Implement and optimize tracking setups across web and app environments, ensuring accurate data capture for marketing performance analysis
Develop and optimize marketing attribution models, customer segmentation strategies, and other analytical methods that improve campaign performance
Collaborate and connect with domain experts to solve data and tracking obstacles in various industries
Develop advanced data reporting and visualizations
Apply data modeling methodologies and contribute to a robust data platform for our clients
Who you are
You are someone who loves working with marketing and tracking data and is eager to learn and grow within the field of analytics engineering.
Besides that, we are looking for the following:
Experience with SQL and relational databases
At least 3 years of experience in marketing analytics or performance marketing, with a proven track record in analysing and optimizing campaigns
Strong experience with tracking tools, especially GA4, and the ability to implement and optimize tracking for both web and app environments
Fluency in English
Optional: Hands-on experience with data visualization tools such as Tableau, Power BI, or similar, to communicate insights clearly to non-technical stakeholders
Optional: Experience with one or more programming languages (Python preferred)
Optional: Experience with managing stakeholder relationships in projects
Gemma Perks
We are located in Berlin, close to Nordbahnhof. We are currently 19 colleagues and will grow to 22 colleagues until the end of the year. Other perks include
- We have an honest, inclusive work environment and want to nurture this environment
- We have frequent team events in Berlin: our cultural base
- We encourage workcations and even do workcations as a company - it is up to you to come to the office between one and five days a week
- We don’t compromise on equipment - a powerful Laptop, extra screens, and all the tools you need to be effective
- We will surround you with great people who love to solve (mostly data) riddles
- We believe in efficient working hours rather than long working hours - we focus on the output rather than the input
- We learn and share during meetups, lunch & learn sessions and are open for further initiatives
- We pay a market-friendly salary and we additionally distribute at least 20% of profits to our employees
- We are fast-growing, have technology at our core, yet we do not rely on a VC and operate profitably
- We have a great yearly offsite event that brings us all together for a full week, enjoying good food, having a good time, and of course, solving complex data-related tasks solving complex data-related tasks
About us
We are Gemma Analytics: a Berlin-based company specialized in generating insights in a high-performance data infrastructure. Gemma was founded in early 2020 by two data enthusiasts. Ever since we have helped over 50 companies becoming more data-driven and successful. We have a fun, honest, and inclusive work environment. We are always looking for data-minded people we can learn from.
